Layer 03
The fleet
Each agent is a named role: a mission, a remit, hard boundaries, and declared failure modes. Agents are horizontal — one capability across everything. Operators are vertical — one venture, end to end. The names are abstract by design: an addition to the ways of working, not a person replaced.
Functional agents
Aidepersonal chief-of-staff
Protects Aled's time: turns the cycle he has committed to into booked, right-sized blocks, and keeps what needs him from getting lost.
Atlasplanning / strategy
Profile for Atlas (label ATL-4S, future) — planning and strategy: goals, prioritisation, and cycle commitment
Forgeimplementation
Where tickets become code. Builds one thing at a time, opens it for review, never ships it itself.
PixelAgent
The design system and visual identity of every venture — how each one looks, and the machinery that keeps design and build in sync.
Prismreview and quality
The independent test of whether a change meets the standard, and the signal that it is safe to merge.
Pulsesystem health and self-improvement
The reflexive agent: it tends the operating system itself, keeps it in parity, and proposes its own improvements — read-only to canon, always operator-gated. It consumes this very roster.
ReachAgent
The go-to-market arm of every venture — who it's for, what it says, where it shows up, and whether the marketing is working.
Relaydelivery management
Steers work from raw idea to merged outcome, clears what's stuck, and holds the gate.
Scoutpipeline: relationships and opportunities
The structure in the stream that catches inbound signal — sorting people from opportunities and keeping the pipeline clean. Entirely separate from delivery.
Sonardesign strategy and discovery
The consulting-grade discovery layer beneath a venture — sending a signal in and reading what comes back, searching out and synthesising who a venture serves, the jobs they are trying to do, and how well its experience and service meet them. The design-strategy discipline upstream of look (Pixel) and go-to-market (Reach): deep understanding and prioritised direction, before anything is produced or marketed.
Content-engineAgent
Three-stage content pipeline — truth capture to case study to article — governed by cos-tov throughout
Vertical operators